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Review:

Emotional Design: Why We Love (or Hate) Everyday Things By Don Norman

overall review score: 4.5
score is between 0 and 5
Emotional Design: Why We Love (or Hate) Everyday Things by Don Norman is a book that explores the role of emotions in design and how they influence our perception of everyday objects.

Key Features

  • Exploration of emotional aspects in design
  • Insights on user experience and psychology
  • Examples of good and bad design

Pros

  • In-depth analysis of emotional design principles
  • Practical examples for designers to apply
  • Easy to understand language

Cons

  • Can be repetitive at times
  • Some concepts may be outdated

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Last updated: Sun, Mar 22, 2026, 12:25:25 PM UTC