Review:
App Store Optimization (aso)
overall review score: 4.5
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score is between 0 and 5
App Store Optimization (ASO) is the process of optimizing mobile apps to rank higher in app store search results. It involves optimizing various elements of an app's listing to improve visibility and increase downloads.
Key Features
- Keyword optimization
- App title and description optimization
- App icon and screenshots optimization
- Ratings and reviews management
- Competitor analysis
Pros
- Improves visibility in app stores
- Increases organic downloads
- Helps in understanding user behavior and preferences
Cons
- Requires ongoing maintenance and updates
- Can be time-consuming to implement